The hot topic amongst marketers is how to best use social media to reach their intended public. About this time last year I still had some doubts, but made the decision to take the next steps into the social media universe both personally and for our company. Whether posting research or insights on LinkedIn or checking in on the lift status at my favorite ski resort, social media has become an integral part of my life. While in the mountains during a storm and no power, using my trusty iPad I was able to check in on various social media accounts through a great app called Flipboard, where I came across a post from a friend about a recently released U.S. Hispanic Social Media Guide which I’d like to share with you now.
Whether you’re working for a brand or an agency, the U.S. Hispanic Social Media Guide will be very interesting to peruse, as it touches on points of major interest and importance. U.S. Hispanics connect to social networks like Conexion Latina, MiAltos, and AmigosChat, among others. I have not yet met a savvy marketer that does not have interest in digital, the Hispanic market or social media- this excellent guide touches on all three.
This post is also available in: Spanish