Featured u.s. hispanic

Pew Research Center

2016 Electorate: Most diverse

The upcoming 2016 U.S. elections promise not only to be interesting, but will showcase...

read more

Featured us. hispanic

Copa America Centenario

COPA AMERICA CENTENARIO IN USA

Copa America is coming to the U.S. for its 100 year celebration...

Read more

Featured south america

Startup Chile

STARTUP IN CHILE: AT THE BEGINNING OF THE WORLD

Although many people would like to launch a company, it´s not a simple process...

read more

Archive for January 21, 2011

ClickOnero, the LatinAmerican Groupon

Written by admin on . Posted in Americas, Marketing

ClickOnero´s Logo

With sites in Mexico, Argentina, Brazil and Colombia, ClickOnero has the same businesses model of Groupon.com in the US. They offer group discounts for restaurants, bars, concerts, many events, museums, among others.

ClickOnero is a slang that means “the one who clicks,” and their slogan is “¡Es divertido comprar asi!” which translates to “It is a lot of fun to buy this way!” The idea is to buy services (as a wholesale) from micro to medium size businesses and then turn around and sell them online at a discount.

I applaud this businesses model, as it really benefits everyone in the buy-to-sell transaction. From bringing clients to the small or large businesses, to generating profits for ClickOnero by charging middleman fees (and creating jobs!!!), to the customer who can get all kinds of deals up to 90% off retail prices… I am definitely buying!

Featured marketing

Brian Patrick (photographer)

LATINOS IN PHILANTHROPY

Last month I attended for the 4th consecutive year the Gala by Latino Community Foundation of San Francisco...

read more

Featured technology

iPhone 6

HOW TO UNLOCK YOUR IPHONE 6

This week I share with all of you this tutorial that explains how to unlock any version...

read more

Featured marketing

Coca Cola Ad

HUMOR IN ADVERTISING: COPA AMERICA

As the Copa America approaches kick-off, South American teams and fans...

Read more

Popular Video

emerge americas

EMERGE AMERICAS 2015 OPENS IN MIAMI BEACH

eMerge America kicked off at the Miami Beach Convention Center...

Watch It

Report Center

IAB

IAB INTERACTIVE ADVERTISING OUTLOOK 2014

The Interactive Advertising Bureau released its annual Interactive Advertising Outlook for 2014. Find out what growth and trends you can expect in the industry this year!

Read more