Featured u.s. hispanic

Pew Research Center

2016 Electorate: Most diverse

The upcoming 2016 U.S. elections promise not only to be interesting, but will showcase...

read more

Featured us. hispanic

Copa America Centenario

COPA AMERICA CENTENARIO IN USA

Copa America is coming to the U.S. for its 100 year celebration...

Read more

Featured south america

Startup Chile

STARTUP IN CHILE: AT THE BEGINNING OF THE WORLD

Although many people would like to launch a company, it´s not a simple process...

read more

Table 2 Population and Electorate in the United States and Florida, 2010] from Pew Hispanic

2012 Elections and the Latino Electorate: Focus Florida

Written by Christopher Stanley on . Posted in Hispanic, Marketing, Research

While it is clear that the Latino vote will be important in the 2012 elections, of immediate importance is the Republican battle raging for the Florida Caucus Tuesday January 31, 2012: an election for registered Republicans in the state that will be important for the GOP nomination to run for President of the United States in 2012.  This is a state where 13.1% of the state’s more than 11.2 million registered voters are Latinos, which will certainly have an effect on the outcome.  A recent Pew Hispanic Center article notes that Latino registered voters make up 11.1% of all Republican registered voters in Florida, with 12.4% being registered as Democrats.

As recently as 2006, more Florida Hispanics were registered as Republicans. However, by 2008 the majority shifted to the Democratic party, with the current voter group being the most ever in favor of Democrats.  Here is the breakdown of Florida’s voters in comparison to the entire U.S. Electorate from 2010 put together by Pew Research Center.

from Pew Hispanic”]

Table 2 Population and Electorate in the United States and Florida, 2010

Other than Mitt Romney having relatives in Mexico, in general none of the candidates have actively embraced the Hispanic community.  While it has been noted in some reports that the Latino community is not necessarily in favor of some of Obama’s policies, the challenge for both parties will be to earn the vote from this important segment of the population.

There is a lot at stake for everyone, so in order to assist both parties the Pew Hispanic Center will continue to offer good insight into the Latino voter, such as this Table listing the Characteristics of Eligible Voters in Florida, by Race and Ethnicity, 2010

Characteristics of Eligible Voters in Florida, by Race and Ethnicity, 2010 from Pew Hispanic Center

 

This post is also available in: Spanish

Tags: , , , , ,

Christopher Stanley

Alcance Meda Group‘s Founder/CEO Chris’ path to Hispanic culture wasn’t obvious growing up in Midland, Michigan. Today Chris leads a multicultural staff, travels frequently to Latin America.

Leave a comment

Featured marketing

Brian Patrick (photographer)

LATINOS IN PHILANTHROPY

Last month I attended for the 4th consecutive year the Gala by Latino Community Foundation of San Francisco...

read more

Featured technology

iPhone 6

HOW TO UNLOCK YOUR IPHONE 6

This week I share with all of you this tutorial that explains how to unlock any version...

read more

Featured marketing

Coca Cola Ad

HUMOR IN ADVERTISING: COPA AMERICA

As the Copa America approaches kick-off, South American teams and fans...

Read more

Popular Video

emerge americas

EMERGE AMERICAS 2015 OPENS IN MIAMI BEACH

eMerge America kicked off at the Miami Beach Convention Center...

Watch It

Report Center

IAB

IAB INTERACTIVE ADVERTISING OUTLOOK 2014

The Interactive Advertising Bureau released its annual Interactive Advertising Outlook for 2014. Find out what growth and trends you can expect in the industry this year!

Read more