Featured u.s. hispanic

Pew Research Center

2016 Electorate: Most diverse

The upcoming 2016 U.S. elections promise not only to be interesting, but will showcase...

read more

Featured us. hispanic

Copa America Centenario

COPA AMERICA CENTENARIO IN USA

Copa America is coming to the U.S. for its 100 year celebration...

Read more

Featured south america

Startup Chile

STARTUP IN CHILE: AT THE BEGINNING OF THE WORLD

Although many people would like to launch a company, it´s not a simple process...

read more

Marketing to the New Consumer

Written by admin on . Posted in Events

iMedia Summit

iMedia Summit

When: February 9, 2014

Where: Amelia Island, Florida

Keeping up with the connected consumer becomes more challenging for brands every day. From shifts in purchasing behavior to deeper psychological changes in the ways people think about their interactions with brands, the consumer-advertiser relationship has never been so complicated. Brand marketers are constantly tasked with new challenges related to driving high ROI while delivering significant value to consumers within their campaigns.

This February, join senior brand marketers for three days to collaborate, network, break down barriers, and share successes relative to:

  • New insights into the evolving consumer mindset
  • Brands as utilities
  • Building a great digital organization: hiring the right talent, getting legal on board, etc.
  • The latest trends in social commerce and shopper marketing
  • Finding and vetting technology and measurement partners
  • A timely CES roundup

More info: http://www.imediaconnection.com/summits/35080.asp

This post is also available in: Spanish

Tags: , , ,

Trackback from your site.

Leave a comment

Featured marketing

Brian Patrick (photographer)

LATINOS IN PHILANTHROPY

Last month I attended for the 4th consecutive year the Gala by Latino Community Foundation of San Francisco...

read more

Featured technology

iPhone 6

HOW TO UNLOCK YOUR IPHONE 6

This week I share with all of you this tutorial that explains how to unlock any version...

read more

Featured marketing

Coca Cola Ad

HUMOR IN ADVERTISING: COPA AMERICA

As the Copa America approaches kick-off, South American teams and fans...

Read more

Popular Video

emerge americas

EMERGE AMERICAS 2015 OPENS IN MIAMI BEACH

eMerge America kicked off at the Miami Beach Convention Center...

Watch It

Report Center

IAB

IAB INTERACTIVE ADVERTISING OUTLOOK 2014

The Interactive Advertising Bureau released its annual Interactive Advertising Outlook for 2014. Find out what growth and trends you can expect in the industry this year!

Read more