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Pew Research Center

2016 Electorate: Most diverse

The upcoming 2016 U.S. elections promise not only to be interesting, but will showcase...

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Featured us. hispanic

Copa America Centenario

COPA AMERICA CENTENARIO IN USA

Copa America is coming to the U.S. for its 100 year celebration...

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Startup Chile

STARTUP IN CHILE: AT THE BEGINNING OF THE WORLD

Although many people would like to launch a company, it´s not a simple process...

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Author Archive

Amazing Things From Nature

Written by admin on . Posted in Marketing

amazing-natureNature is an amazing thing that God has given us to be able to enjoy.

Often times we have not the slightest idea or knowledge about something that exists. Many of us have had the opportunity to spend time somewhere in the middle of nature, but we don’t always realize the magic of the place of the things that we have in front of us until much later. In other words, we can’t see them or appreciate them for what they are truly worth.

“Sin Traducción” Target Commercial

Written by admin on . Posted in Video

Target demonstrates that there are just some things that cannot be translated in their commercial spot, “sin traducción”.

Who Will Win the Fight Between Pacquiao and Mayweather?

Written by admin on . Posted in Marketing, Sports

Pacquiao vs Mayweather

Pacquiao vs Mayweather

Personally, I want to know if this fight will be arranged or legitimate. Several sources claim that this is going to be the fight of the century. According to Televisa Sports, Mayweather is estimated to take 120 million dollars and Pacquiao a little less than that (80 million dollars). However, another note from Business Insider says that Pacquiao and Mayweather will be bringing home around $300 million. Between the two, Mayweather will take 60% of the earnings, leaving Pacquiao with the other 40%.

Target Needs “No Translation”

Written by admin on . Posted in Marketing, U.S. Hispanic

target-no-translationUpon viewing Target’s latest Hispanic ad campaign, it’s evident that they chose their words and themes very carefully, so much so that the messages needed “no translation.”

Target, the second largest discount retailer in the US (Walmart is #1) launched a new Hispanic ad campaign this week with two thirty-second videos, one in English and one in Spanish, each with their own hashtags #SinTraducción and #NoTranslation.

Featured marketing

Brian Patrick (photographer)

LATINOS IN PHILANTHROPY

Last month I attended for the 4th consecutive year the Gala by Latino Community Foundation of San Francisco...

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Featured technology

iPhone 6

HOW TO UNLOCK YOUR IPHONE 6

This week I share with all of you this tutorial that explains how to unlock any version...

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Featured marketing

Coca Cola Ad

HUMOR IN ADVERTISING: COPA AMERICA

As the Copa America approaches kick-off, South American teams and fans...

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Popular Video

emerge americas

EMERGE AMERICAS 2015 OPENS IN MIAMI BEACH

eMerge America kicked off at the Miami Beach Convention Center...

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Report Center

IAB

IAB INTERACTIVE ADVERTISING OUTLOOK 2014

The Interactive Advertising Bureau released its annual Interactive Advertising Outlook for 2014. Find out what growth and trends you can expect in the industry this year!

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