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Pew Research Center

2016 Electorate: Most diverse

The upcoming 2016 U.S. elections promise not only to be interesting, but will showcase...

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Featured us. hispanic

Copa America Centenario

COPA AMERICA CENTENARIO IN USA

Copa America is coming to the U.S. for its 100 year celebration...

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Startup Chile

STARTUP IN CHILE: AT THE BEGINNING OF THE WORLD

Although many people would like to launch a company, it´s not a simple process...

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eMerge Americas Gathers Latin American Startups

Written by Alfredo C. on . Posted in Americas, Marketing, Technology

Startup Showcase

Startup Showcase

In its second year, the eMerge Americas conference attracted 500 companies from around the world in an effort to transform Miami into a tech hub. The most recent edition of this event took place between May 1-5 this year.

eMerge Americas is a global exchange of ideas centered on the industries of technology and innovation. The conference serves as a platform connecting avant-garde startups, world leaders of the industry, and investors by way of North America, Europe, and Latin America. In five intensive days, interactive sessions and engaging presentations designed to foster discussion and creativity are held in the most symbolic spots in Miami.

How to Assess Mobile Usability With Google Webmaster Tools

Written by Alfredo C. on . Posted in Marketing, Mobile, Technology

Google Webmaster Tools

Google Webmaster Tools

Due to the ease and widespread growth of mobile devices, Google has made mobile usability a major priority. This shouldn’t come as a surprise, since one of Google’s policies is to maintain efficient service in the delivery of information, especially in search results (if a user does a mobile search that hits a site not compatible with the device, the user will promptly leave the page and most likely try again from another search engine). Because of this, Google saw itself forced to change its ranking algorithm.

LATAM Mobile Market: Growing, But at Diminishing Rates

Written by Eduardo Reyes on . Posted in Marketing, Mobile, Technology

Market to mobile LATAM.

Market to mobile LATAM.

I regret to inform my erudite economy-loving readers that despite the title, I am not going to talk about David Ricardo. I’ve taken the concept from his studies that gave rise to the Law of Diminishing Returns to make an analogy about the growth of mobile devices in Latin America.

And what I have to tell you is that there is good and bad news. The bad news is that according to eMarketer, “the number of mobile phone users in Latin America is growing at an increasingly slower pace.”

New Google Algorithm for Web Sites that are Mobile-Friendly

Written by Alfredo C. on . Posted in Digital, Marketing, Technology

For Google, your website must be mobile-friendly.

For Google, your website must be mobile-friendly.

Google announced that it is making two major changes in its search algorithm to rank mobile search results. It will use “mobile-friendly” factors in its results starting on April 21, 2015 and will place mobile apps that participate in the indexing to improve results.

Mobile devices are used more and more to search the internet. In fact, the current percentage of use of mobile devices and tablets is equal to that of desktop computers.

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Brian Patrick (photographer)

LATINOS IN PHILANTHROPY

Last month I attended for the 4th consecutive year the Gala by Latino Community Foundation of San Francisco...

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HOW TO UNLOCK YOUR IPHONE 6

This week I share with all of you this tutorial that explains how to unlock any version...

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Coca Cola Ad

HUMOR IN ADVERTISING: COPA AMERICA

As the Copa America approaches kick-off, South American teams and fans...

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EMERGE AMERICAS 2015 OPENS IN MIAMI BEACH

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Report Center

IAB

IAB INTERACTIVE ADVERTISING OUTLOOK 2014

The Interactive Advertising Bureau released its annual Interactive Advertising Outlook for 2014. Find out what growth and trends you can expect in the industry this year!

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