HACEMOS Promotes High-Tech Careers for Hispanics

Written by Alfredo C. on . Posted in Americas, Caribbean, Marketing, U.S. Hispanic

Hispanic Students in the United States and Puerto Rico.

Hispanic Students in the United States and Puerto Rico.

On February 28, an event was celebrated which unfortunately doesn’t receive the same advertising or importance of other events on the yearly calendar. I’m talking about National High Technology Day. This is an annual celebration, and this year it was celebrated across 32 cities in the United States and Puerto Rico with a turnout of more than 2,200 students for this 15th edition.

Several Hispanic students take part in this annual celebration organized by AT&T and Group HACEMOS, who offer support and resources to create strong communities by promoting education.

Hispanic or Latino?

Written by Alejandra Corona on . Posted in Americas, Caribbean, Central America, Marketing, Mexico, South America, U.S. Hispanic

Hispanic or Latino?

Hispanic or Latino?

What is the correct term, Latino or Hispanic? We hear these two words used interchangeably in the media, at political conventions, and in everyday conversations. But what is the difference?
Although there are a lot of similarities between them, there are a few distinct differences that should be noted.

Latino generally refers to countries (or cultures) that were once under Roman rule. This includes Italy, France, Spain, etc. Brazilians are considered to be Latino, but are not considered to be Hispanic.

LATAM Economy in 2015

Written by Maria Pia Kirk on . Posted in Americas, Caribbean, Central America, Marketing, Mexico, South America, U.S. Hispanic

Economy in LATAM

Economy in LATAM

2015 has begun, and with it we evaluate 2014 to make projections for this year, learn from our mistakes, and outline new goals. At the midpoint and the conclusion of each year, different organizations and experts publish studies and opinion pieces about the Latin American economy. We present a few of them here.

CEPAL’s Preliminary Overview of Economic Growth:

On December 2, the Economic Commission for Latin America and the Caribbean (ECLAC) published their preliminary overview of the economies of the region, stating that an estimated 2.2% growth is expected in 2015 – greater than the 1.1% growth of 2014. According to the ECLAC study, Central America, Haiti, and the Spanish-speaking Caribbean are expected to grow at a rate of 4.1%, South America at 1.8%, and the English-speaking Caribbean at 2.2%. Among the countries with the most growth this year are Panama, Bolivia, Peru, Dominican Republic, and Nicaragua. Detailed summary here.

A Shared New Year’s Resolution for the U.S.A. and Cuba

Written by Rodrigo E. Duran on . Posted in Americas, Caribbean, Marketing, U.S. Hispanic

JenCarlos Canela

JenCarlos Canela

There was no better way for the United States to begin to “cut loose the shackles of the past” than by allowing Jencarlos Canela, a Cuban-American, to push the button to begin the new year’s countdown at New York’s Times Square. It was a sign of the times, and it was not just pure coincidence that the first Latino to do this celebration happened to be of Cuban descent. It was a great way to welcome 2015 and to mark – what could possibly be – the beginning of a new relationship between the United States and Cuba.

I shared the news a few days before New Years with a Cuban colleague who is now living in the United States. His first reaction was, “Who is this guy?” He did not even know who he was, and quite frankly, neither did I.

Reaching Entrepreneurs in LATAM: Not an Art, a Science

Written by Eduardo Reyes on . Posted in Americas, Caribbean, Central America, Marketing, Mexico, South America

Start Up Chile

Start Up Chile

Nowadays, more and more entrepreneurs are convinced and claim, “Entrepreneurship is no longer an art, it’s a science”. That’s probably the reason a book like “Lean Startup” has become so famous. In it, its author, Eric Ries so categorically states, “Startup success can be engineered by following the process, which means it can be learned, which means it can be taught.”

Within this simple statement it is possible to recognize a singular characteristic, which is that entrepreneurship knowledge is “transferable”. Wow! Take note, this is very important.