Earlier this year, Puerto Ricans, and frankly everyone in Florida, had reason to rejoice and celebrate with the news that Cervecera de Puerto Rico would begin exporting to the mainland US, starting with Florida.
While Puerto Rico is better known for its world class beaches, and entertainment and athletic talent–think Benicio del Toro, Ricky Martin, and Roberto Clemente–it is not often that the island’s products make it past its surrounding turquoise waters. Bacardi Rum, originally a Cuban brand that saw its success bloom globally long after its move to neighboring Puerto Rico (gracias a Fidel…), is a rare exception.
Cervecera de Puerto Rico brews an outstanding, world-class, award winning beer, so its success in the US seems highly likely. It is a family business started by three brothers back in 1937. Today, the company is in the hands of the family’s third generation with President Carmen Amalia Valdes.