Chile, Jamaica, Scotland, and South Africa made their Women’s World Cup debuts, while Italy took part in the event for the first time since 1999 and Argentina took part for the first time since 2007. Brazil, Germany, Japan, Nigeria, Norway, Sweden, and the United States qualified for their eighth World Cup, continuing their streak of qualifying for every World Cup held so far.
For brands, this is a really nice opportunity to reach more consumers. For example, Nike created the following video:
Certainly there’s a nice chance to target US Hispanics, since Chile and Argentina are playing in this contest.
If you are looking for a good match, watch US vs Chile: Sunday 06/16 at 12:00. Because US wan 13/0 in the last match, for sure to play against Chile will be interesting.