by Edward Norton | Apr 18, 2019 | Education, Marketing
Millennials Generation According to Pew Research Center, anyone born between 1981 and 1996 (ages 23 to 38 in 2019) is considered a Millennial, and anyone born from 1997 onward is part of a new generation. What are millennials? This is the term that most people...
by Edward Norton | Mar 19, 2019 | Business, Marketing, U.S. Hispanic
[vc_row][vc_column width=”1/1″][vc_column_text]Audiences are in constant evolution but one of the most dynamic segment is the US Hispanic. This market is rapidly developing in a changing world. Just a couple of empirical notes. Hispanics consume more...
by Edward Norton | Mar 11, 2019 | English
How marketers are trying to impact this or other audiences? Well, using new high-end technologies like 360-degree videos, even in the launch of the new models. There’re new formats like 360-degree video ads, check it out: if you like, check how a...
by Edward Norton | Dec 19, 2018 | English
[vc_row][vc_column width=”1/1″][vc_column_text]Second working day (check my previous post) and I found an excellent place. In the neighborhood of Providencia, east side of the city, there’s a small shopping center call “Drugstore”. I know it’s confusing...
by Edward Norton | Dec 17, 2018 | English, Travel
I just arrived to Chile, the place where I was born, more or less, 4 decades ago. And today is my first working day from here and I decided to do it from some of the places where I used to work in the past: Santiago Centro. After 4 years from my last trip, Santiago is...
